\(?([0-9]{3})\)?([ .-]?)([0-9]{3})\2([0-9]{4})[ ] \ / ^ $ . | ? * + ( ) { } [\w\.-]+@[\w-]+\.[a-zа-я]{2,10}http[s]?:\/\/[^\/]+\/^(https?:\/\/)?([\w\.]+)\.([a-z]{2,6}\.?)(\/[\w\.]*)*\/?$/
^((http|https|ftp):\/\/)?(([A-Z0-9][A-Z0-9_-]*)(\.[A-Z0-9][A-Z0-9_-]*)+)
(?http://[-A-Za-z0-9+&@#/%?=~_()|!:,.;]*[-A-Za-z0-9+&@#/%=~_()|]http[s]?:\/\/ w{3}\.index\.php|\.php|\.jpg[a-z0-9]+\.\w+\.?\w+\/(\w+)?[\?\/]?(\w+=?\w)?\/?(\w+)?\/?(\w)?select distinct title from `business-metric.project.example_final_bitrix24`select distinct title from `business-metric.project.example_final_bitrix24`
where REGEXP_CONTAINS (title,'Заявка')select distinct title from `business-metric.project.example_final_bitrix24`
where title like ('Заявка%')select distinct title,
REGEXP_REPLACE (title,'Заявка от','Клиент') as new_title
from `business-metric.project.example_final_bitrix24`
where title like ('Заявка%')select distinct source,
REGEXP_EXTRACT(source, 'utm_source=([\\w\\d-_%.]+)') as new_source
from `business-metric.project.example_final_bitrix24`select title,
REGEXP_EXTRACT (title, r'[А-Яа-я]+') as new_title
from `business-metric.project.example_final_bitrix24`
where title like 'Заявка%' SELECT
  source,
  --- Определяем источник
  CASE
  --- Если у нас есть utm метка, то извлекаем из нее название источника
    WHEN REGEXP_CONTAINS(source, 'utm_source.*') THEN REGEXP_EXTRACT(source, 'utm_source=([\\w\\d-_%.]+)(?:&|$)')
  --- Если у нас есть просто переход из поисковых систем или социальных сетей, то достаем просто название 
    WHEN REGEXP_CONTAINS(source, '^https?://(?:www\\.)?(yandex|google|facebook|vk|instagram).*') THEN REGEXP_EXTRACT(source, '^https?://(?:www\\.)?(yandex|google|facebook|vk|instagram).*')
  --- Если данные отсутствуют, возвращаем direct
    WHEN source = '' THEN '(direct)'
  ELSE
  --- Иначе берем просто домен без лишнего
  REGEXP_EXTRACT(source, '^https?://((?:www\\.)?.*)')
END
  AS new_source,
  --- Определяем канал
  CASE
    WHEN REGEXP_CONTAINS(source, 'utm_medium.*') THEN REGEXP_EXTRACT(source, 'utm_medium=([\\w\\d-_%.]+)(?:&|$)')
    WHEN REGEXP_CONTAINS(source, '^https?://(?:www\\.)?(yandex|google).*') THEN 'organic'
    WHEN REGEXP_CONTAINS(source, '^https?://(?:www\\.)?(facebook|vk|instagram).*') THEN 'social'
    WHEN source = '' THEN '(none)'
  ELSE
  REGEXP_EXTRACT(source, '^https?://((?:www\\.)?.*)')
END
  AS medium,
FROM
SELECT
  source,
  --- Определяем источник
  CASE
  --- Если у нас есть utm метка, то извлекаем из нее название источника
    WHEN REGEXP_CONTAINS(source, 'utm_source.*') THEN REGEXP_EXTRACT(source, 'utm_source=([\\w\\d-_%.]+)(?:&|$)')
  --- Если у нас есть просто переход из поисковых систем или социальных сетей, то достаем просто название 
    WHEN REGEXP_CONTAINS(source, '^https?://(?:www\\.)?(yandex|google|facebook|vk|instagram).*') THEN REGEXP_EXTRACT(source, '^https?://(?:www\\.)?(yandex|google|facebook|vk|instagram).*')
  --- Если данные отсутствуют, возвращаем direct
    WHEN source = '' THEN '(direct)'
  ELSE
  --- Иначе берем просто домен без лишнего
  REGEXP_EXTRACT(source, '^https?://((?:www\\.)?.*)')
END
  AS new_source,
  --- Определяем канал
  CASE
    WHEN REGEXP_CONTAINS(source, 'utm_medium.*') THEN REGEXP_EXTRACT(source, 'utm_medium=([\\w\\d-_%.]+)(?:&|$)')
    WHEN REGEXP_CONTAINS(source, '^https?://(?:www\\.)?(yandex|google).*') THEN 'organic'
    WHEN REGEXP_CONTAINS(source, '^https?://(?:www\\.)?(facebook|vk|instagram).*') THEN 'social'
    WHEN source = '' THEN '(none)'
  ELSE
  REGEXP_EXTRACT(source, '^https?://((?:www\\.)?.*)')
END
  AS medium,
FROM (
  SELECT
    'https://facebook.com' AS source
  UNION ALL (
    SELECT
      'https://test.me/credo-vs-tredo?utm_source=ya_poisk_piter_bfl&utm_medium=lidgen&utm_campaign=text2&utm_content=image2' AS source )
  UNION ALL (
    SELECT
      'https://test.me/credo-vs-tredo?utm_source=google&utm_medium=cpc&utm_campaign=text3&utm_content=image0' AS source)
  UNION ALL (
    SELECT
      'https://test.me/credo-vs-tredo?utm_source=yandex&utm_medium=cpm&utm_campaign=text2&utm_content=image1'AS source)
  UNION ALL (
    SELECT
      'https://google.com' AS source)
  UNION ALL (
    SELECT
      'https://direct.yandex.ru' AS source)
  UNION ALL (
    SELECT
      'https://www.yandex.ru' AS source )
  UNION ALL (
    SELECT
      'https://link.2gis.ru'AS source)
  UNION ALL (
    SELECT
      'https://vk.com' AS source)
  UNION ALL (
    SELECT
      '' AS source)
  UNION ALL (
    SELECT
      'https://instagram.com' AS source )) AS table_1